Telecommunication Marketing And Poverty Reduction: Implication Within Gusau Metropolis, Zamfara State, Nigeria
The Study examined how marketing of telecommunication products and services affected poverty level in Gusau Metropolis, Zamfara State. The study was conducted within Gusau metropolis. There are four GSM markets in Gusau Metropolis these include:1) Babeji Plaza at Bello way, 2) Gamji GSM Village at new market, 3) Ruwan Doruwa GSM Village at Gusau Central market and 4) GSM